When you first started your business, you were full of confidence and ready to take on the world.
You were full of enthusiasm and wanted to take care of everything on your website – partly because you thought you could (or were willing to learn), but also because like most new business owners you had limited funds.
As your business has progressed, keeping up with everything that needs to be done is taking it’s toll.
You’re wearing all the hats in your business:
- You are the web designer. You struggle through late nights of searching Google to work out how to get a website online and make it look as good as you can.
- You are the copywriter. You spend agonising hours writing each word on each page of your website.
- You are the marketer. You write email newsletters and social media posts to increase your visibility and build your tribe.
- You are the troubleshooter. When something goes wrong, you do your best to work out how to fix it.
I could go on, but I think you understand 🙂
As your business has grows, your focus is shifting. Now you just want to do the things that will actually grow your business – writing your blog posts, writing your ebooks or magazines, creating e-courses, recording your podcasts, doing your coaching sessions with your clients, speaking with and bonding with your growing tribe.
The last things you want to be doing (and the things you usually put off) are the crucial website care items:
- Updating your website software (WordPress, theme and plugin updates). You see that little numbered badge in your WordPress dashboard taunting you. But because you’re not entirely confident about what you’re doing, and what might happen when you click that update button, you ignore it (at your peril).
- Keeping on top of backups and security. If you got someone else to create your site for you, did they properly configure backups and security? Have you checked the backups are actually working? What if the security plugin flags a problem? Or do you just put your head in the sand and hope something bad won’t happen to you?
- Making small changes to your site. You now understand that your website is not a static “set it and forget” affair. It grows and evolves over time as your business grows. But where do you find the time to learn how to set up a landing page, or install and configure a membership or sales page plugin.
- Adding simple e-commerce to your site. You’ve probably heard of WooCommerce, but it’s not always the best solution. If you just want to sell ebooks, gift vouchers, or your coaching services there are better (and easier) ways to achieve this. But that’s more time you have to dedicate, and it all seems too hard.
- Making styling changes. Your font is too small or too feint, and people have told you it’s difficult to read. You just need are a few tweaks to the CSS, but the thought of messing with any code gives you cold sweats.
- Uptime monitoring. Sometimes sites go offline for a variety of reasons. What if, in all your busy-ness, you forget to renew your domain name for one of your membership sites and lose your site completely? With uptime monitoring you’d be alerted as soon as your site was down and the issue could be sorted out quickly.
All of these seemingly little, but potentially overwhelming, website related tasks need to be done (regularly).
In the past you may have dived in and given it a go yourself (with a grimace on your face because it’s not the most fun part of your business).
But now, you just want someone else to handle it for you. Someone who knows what they’re doing and can get it done pronto (rather than you spending all night trying to learn something that just isn’t in your zone of genius).
Who do you go to when you need help with your website?
Your website is your baby, and you want it treated with kid gloves.
Your web designer could do the work for you, but they normally prefer to work on big new projects. And their rates are generally high, so this could become quite expensive.
You could try a cheap outsourcing site (think Fiverr, Upwork etc), but do you have the time and energy to navigate the language barriers and quality issues? This kind of help also becomes inefficient when you have to engage different vendors each time – they have to get up to speed with your website configuration before they can even start on what you need done.
You could hire a VA, but I’ll tell you a little secret – we are the ones they come to when something happens to your site that’s beyond their level of expertise. It’s worth using the right people for the right job.
You’d love to hire a new employee that’s qualified to deal with all of this, but your budget isn’t quite there yet.
Given all of these obstacles to finding the right help, what is the answer?
Introducing Website Care for Bloggers and Solopreneurs
We’ve listened to all of your comments. We’ve seen where you’re struggling. We’ve seen your secret wish lists. And we’ve conducted hundreds of Tech Rescues to help solopreneur website owners overcome the tech hurdles with their website.
So we know what you need.
Our one-off Tech Rescue service fills the need for someone who needs occasional help.
But when you need that extra protection and/or you could easily use our tech rescue service once or more a month, then it’s time for you to upgrade to a monthly care plan. You’ll get better value for your “website help dollars”.
Wouldn’t it be great to have someone you can trust to look after your site? Someone that can not only fix problems on your site, but can also take over some of the regular tasks to help improve your website and grow your business. Someone who understands what’s needed so you don’t need to explain every. tiny. little. detail.
Well, look no further.
We’ve created 2 new website care packages – so there’s one to suit you no matter where you are in your business journey:
Which package is right for you?
The Basic package is ideal if you just want someone else to be responsible for the safety and security of your website. You want peace of mind, and to be able to sleep at night.
You already know that it’s not wise to rely on your host for backups and security – that’s not their business (unless you are on a high end managed hosting plan). You need to have your own regular backups of your site and constant security monitoring.
You want to know you are protected should you slip up with one too many characters in your code tweaks and get the white screen of death. Or if a hacker gets access to your site (because no security measures can guarantee 100% protection).
At least with reliable backups you can have your site quickly restored to where you were before the slip up or hack.
Please note that the Basic package does not include fixing your site, but it does give you access to our Tech Rescue service at $90 instead of the regular $135 per fix (you’ll receive your own individual code to access your special Tech Rescue price).
The Pro package is perfect for the solopreneur looking to take their business to the next level.
Not only does it include everything included in the Basic package, but you also get fixes and small jobs included so you can also start to outsource some of the repetitive tasks on your website to someone who is truly WordPress savvy.
You can utilise the unlimited small jobs to:
- Add regular blog posts. Simply send through your blog post in a Word or Pages document with headings, subheadings, appropriate images and the SEO page title and description (if appropriate). Request a small job and we can upload them to your site, style them, and schedule them to be published when you need.
- Add and configure new plugins. You’ve decided to add new functionality to your site, but it seems too hard to work out how to install the plugin, let alone configure the settings. Let us sort it out for you.
- Add digital products for sale. Want to start selling ebooks, but don’t know where to start? Provide us with the digital files and we can set it all that up for you in Gravity Forms or Easy Digital Downloads.
- Add new payment paths. Got a new coaching services? We can configure sign up forms, connect them to your payment processor, and even integrate your booking system. This makes it easy for your customers to sign themselves up and leaves you free to concentrate on delivering the service (instead of wasting your time on admin tasks).
These are just a few ideas on how you could make the most of the Pro package and our included unlimited small jobs.
Ready to become a ninja with your time?
Head over to our new Website Care page and choose the package that will make your business life feel lighter and a little easier. We can then help you optimise the time you spend on your website and growing your business.
We look forward to working with you.
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